RUBRIK and Spartak Launch Exclusive LEGO-Compatible Collection

2025-02-14 // Le Podium India
RUBRIK collaborates with Spartak to release a unique LEGO-compatible collection featuring iconic club symbols and stadium models.

Russian brand RUBRIK has teamed up with the legendary football club Spartak to create a special collection of LEGO-compatible constructors. The series includes models of Spartak's home stadium, the Lukoil Arena, the club's emblem, and its branded team bus. Fans can already purchase the bus and emblem models on marketplaces under the RUBRIK brand, as well as through the club's official online store and physical outlets. The stadium set, consisting of 3,700 pieces, will be available starting September 2025.

To celebrate the launch, RUBRIK is organizing a prize draw for early buyers. Over a hundred prizes will be awarded, including exclusive experiences such as tours with Spartak players, visits to the club's museum, signed jerseys, autographed player cards, and tickets to home matches. The draw will take place on March 20, 2025, via the brand's chatbot, with winners selected at random.

According to Aynar Abdrakhmanov, founder of RUBRIK, the brand's mission is to turn what Russians love into constructors. "We are thrilled to present our first sports series. Spartak holds a special place in the hearts of thousands of fans across Moscow and beyond. This collection pays tribute to the club's iconic chants, features intricate designs, and includes fascinating facts about Spartak in the instruction manuals," he said.

Spartak representatives also expressed their enthusiasm for the collaboration, stating, "We believe that fans who cherish the club's legacy will enjoy building these unique sets. Through these constructors, we aim to engage younger fans and introduce them to the club's rich history and spirit."

What's Included in the Collection:

This collaboration marks a significant step in merging sports fandom with creative play, offering fans a new way to connect with their favorite club.